FDP - federal election campaign
Project: Federal campaign for the free democrats in germany. Role: Senior Digital Planner
New challenge
Hey there! It's been a while since the last post. Not because I'm lazy - more because there was a lot going on, which was not suitable...
Hi-Res! gewinnt den digitalen Etat von MAN Van!
Pitch: Strategy Operative: Lead Strategy (Customer Journey, Lifecycle, Touchpoints, Future Scenario, Website Personalisation, Social...
MAN #Trucklife
MAN #Trucklife #Trucklife is a social hub. It's function is to cover all user-generated content to show the lifestyle and the commitment...
Online Marketing Trends 2016
Link: http://t3n.de/news/online-marketing-trends-2016-671915/ #blogposts #stories
BMW Connected - digital assistant
Strategy Consultant - User Journeys, Storytelling http://www.bmwblog.com/2016/01/05/bmw-introduces-bmw-connected-the-personalized-digital...
What I'm on...
I'm at the Berlin Agency Hi-Res! Working for client's like BMW digital and MAN Trucks and Buses. My main responsibilities are business...
Connecting Out-Of-Home with Mobile
I've worked a year on this project. Building the Idea and the strategy from scratch, as well as testing and implementing it. The exciting...
Mercedes - Key to Viano
In 2013 Lukas Lindemann Rosinsky created the idea to control the digital screens in the subway Friedrichstr. with car keys. I was in...
Grey - Comedy is everywhere
In 2012 Grey came up with the concept of creating a bus shelter with interactive comedy. Everything was screened on facebook and people...